Previously On… Rainbow Brite (1984 - 1986) “Rainbow Brite” is a 1980s animated series based on Hallmark’s media franchise. The animated “Rainbow Brite” television series first aired in 1984, the same year Hallmark licensed “Rainbow Brite” to Mattel for a range of dolls and other merchandise. A theatrical feature-length film, “Rainbow Brite and the Star Stealer”, was released by Warner Bros. in 1985. The franchise was rebooted in 2014 with a three part mini-series released on Hallmark’s online st