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Inside the Warner Bros. Discovery Upfront: Branding Whiplash and "The ‘White Lotus' Effect"
"It's not TV, it's HBO Max ... again," at a presentation that goes hard on executive talking points and largely ignores the studio's recent film successes.
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Inside the Warner Bros. Discovery Upfront: Big Laughs for ‘HBO Max' Name Change; No NBA, But Shaq Still Stops By to Promote ‘Superman' Movie
Normally, Conan O'Brien and the "Inside the NBA" stars get the biggest laughs at a Warner Bros. Discovery (and before that, a Turner Networks) upfront. O'Brien wasn't there, instead appearing ...
5 of the biggest streaming announcements from Warner Bros. Discovery Upfront 2025, from HBO Max shows to the new Superman trailer
Based on George R. R. Martin’s The Hedge Knight novella, the new show follows the adventures of Ser Duncan the Tall (Peter Claffey) and s squire Egg (Dexter Sol Ansell) as they travel the fictional ...
Warner Bros. Discovery Is Breaking Up. We Have Questions.
He points out that the AT&T deal that formed Warner Bros. Discovery in the first place helped set the template Zaslav and ...
Warner Bros. Discovery Breakup Cues Hollywood’s Latest Succession Drama As Two New Companies Take Shape
Monday's news that Warner Bros. Discovery is splitting into two companies has fueled chatter about which execs will end up ...
HBO, Max, or HBO Max? Warner Bros. Discovery finally chooses a name that makes sense
During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this summer.
Warner Bros. Discovery gives up, re-renames streamer "HBO Max"
Bullying works! At Wednesday’s Warner Bros. Discovery upfront presentation (attended by The A.V. Club), HBO boss Casey Bloys ...
Warner Bros. Discovery Bet on All You Can Eat. Viewers Wanted More à la Carte.
Subscribers to the company’s flagship streaming service, Max, watch HBO content, studio movies and older Warner Bros. series ...
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