Top clubs like Chelsea, Real Madrid, and Bayern Munich boast the best earnings so far. This summer’s revamped Club World Cup, featuring top clubs from across the globe based on performances over the past four years - and expanded from seven to 32 teams - was designed to inject fresh prestige into a once-overlooked tournament.

The Seattle Sounders and Paris Saint-Germain showed how host cities can score points with brands and fans through resilient planning.