News

How publishers are building revenue through events and strategic diversification is the focus of this INMA Advertising Initiative Webinar featuring Frederic Kachar, general manager of Editora Globo.
For its S.O.S. Animales Argentinos project, La Nación focused on four endangered Argentine species: puma, giant otter, jaguar ...
Engagement is key to a long-term customer relationship. Media leaders from Advance Local, Badische Zeitung, and DC Thomson ...
The decline of news-related search inquiries is not entirely explained by Google’s AI Overviews — and is more of a U.S.
The Dare to Ukraine video documentary by The Kyiv Independent is a travel documentary series set against the backdrop of a ...
By extending its onboarding to 100 days, prioritising retention-driving benefits, and crafting a personalised experience, The ...
The pitfalls of letting AI do the writing have been on full display lately. These case studies illustrate how to let AI help ...
An INMA survey of media executives identified getting employees excited about using AI tools as one of the top challenges the industry faces over the next year.
Advance Local saw the opportunity to enhance digital subscription value by developing 15 subscriber-exclusive newsletters.
During this week’s Webinar, David Murphy, group head of digital at The Irish Times, and Tuomas Airisto, chief commercial ...
Ippen.Media AI Studio blends intelligent technology with human ingenuity to create a smarter, more connected newsroom with ...