The product research process is essential in every purchase process, and Amazon aims to simplify it as much as possible to provide a better experience for its customers. This desire is reflected in ...

The objective of the technology company is to build an open network that allows these systems to interact with various websites and applications. With the goal of moving towards this future ideal, ...

This AI is capable of accessing the web, interpreting its content, reasoning, and independently executing the tasks you assign to it. The company has expressed great satisfaction with the progress ...

During the annual developers conference, Google presented a whole array of novelties (many of them based on AI) that would have been inconceivable just a couple of years ago, characteristic of a ...

We already know what advertising will look like in the new context of AI Mode: innovations that will forever change ads on Google. Google becomes a site you do not need to leave to answer a search. It ...

Shopify presents Editions Summer 2025, the seventh installment of its semi-annual updates package. In this edition, the platform introduces more than 150 updates in design, payments, point of sale, ...

One of the new features presented by Google has been the personalized smart replies in Gmail. This capability will help you respond more quickly and effectively to the emails in your inbox thanks to ...

Google gives with one hand and takes with the other. Although AI Overviews, the AI-generated views by Google, are causing a decrease in organic CTR for websites, now the arrival of Discover for ...

A recent study analyzes the keys of GEO, the SEO for generative search engines, which allows for an increase in content visibility by 40%. The GEO (Generative Engine Optimization) is an innovative ...

Keys to comply with data privacy regulations in digital marketing and protect your users' trust with Usercentrics. Maintain a clear, accessible, and updated policy on your website and apps. Inform of ...

Discover why mobile optimization is essential for your eCommerce, seven key SEO practices, and the best tools to achieve it. The importance of adapting your store to users accessing it from ...

Google ha presentado toda una batería de nuevas herramientas basadas en IA para los profesionales de la publicidad.