News

20 Years of the Iconic Australian Lamb Ad with MLA x Droga5 ANZ
The Australian Lamb ad is often referred to as Australia’s version of the UK John Lewis Christmas Ad or the closest thing we ...
exchange4media4d
Droga5’s Scott Bell appointed Chief Creative Officer at BBDO New York
Scott Bell, who was with Droga5 as Chief Creative Officer, has been appointed Chief Creative Officer at BBDO New York. Bell ...
Marketing Mag5d
Optus say ‘yes’ to Accenture Song for creative account
Droga5, the creatives-driven agency of media organisation Accenture Song, has won the highly sought-after Optus media account ...
Optus prepares to take on Telstra with new agency appointments
Optus has appointed Droga5, Accenture Media, Apparent and BRX as its agencies to manage creative, media, specialist B2B and ...
Droga5 vet Scott Bell joins BBDO New York as chief creative officer
Scott Bell is set to join BBDO New York in late June.
Campaign Brief Asia6d
Optus appoints Accenture Song and Droga5 to lead media and creative in Aussie agency overhaul
Australian telco Optus has today announced the outcome of its creative, media and production agency review which reflects a ...
Accenture Song takes Optus media and creative accounts
The Optus media and creative accounts have gone to Accenture Song’s new media unit and its creative arm Droga5. And Apparent ...
Optus Says ‘Yes’ To Accenture Song For Creative & Media Duties, BRX & Apparent Also On Board
Droga5 was reportedly up against incumbent Emotive and Clemenger BBDO. Its long-time partner M+C Saatchi created the Yes bespoke agency in 2017 to service the Optus account.