The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

Explore AMC Entertainment's new strategy to boost revenue with innovative advertising before movies starting July 2025.

Starting July 1, AMC will run a “platinum spot” with pre-movie commercials alongside traditional film trailers that play for its audiences, according to The Hollywood Reporter. In a statement, the ...

If a movie says it will start at 7 pm, we know there will be at least half an hour of trailers before the opening credits ...

Nicole Kidman is shocked that people are still talking about her viral AMC Theatres commercial. Kidman reflected on the longevity of the heavily memed ad in a new video interview on Allure’s YouTube ...

Aubrey Plaza stepped out on the red carpet for the first time since her late husband Jeff Baena’s death for a screening of her new movie “Honey Don’t!” at the Cannes Film Festival on May 23.

Fans were just settling into their seats to watch Nicole Kidman’s new film ... a 30-second ad that plays before almost every film at AMC theaters. Since it first appeared four years ago ...

From the moment Nicole Kidman lowered her hood and entered that empty AMC theater in her now world-famous ad, fans have been in awe of her impeccable fashion sense. Let’s be real, that glittery ...

Now this week, Nicole Kidman wore a look that channelled her pinstripe suit from that iconic AMC ad. For those of you who are perhaps a little less "online", a quick recap of the whole AMC thing.

Nicole Kidman knows how to put on an emotional performance — and her now-viral 2021 AMC ad was no exception ... of getting dressed and the positive impact of clothing,” the listing reads.

DAMEBK/Bauer-Griffin/GC Images Nicole Kidman is subtly nodding to her iconic AMC ad. On Monday, Dec. 16 the actress, 57, was spotted leaving The Late Show with Stephan Colbert wearing a pinstripe ...

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