Anthony Edwards and Adidas will launch the Adidas AE 1 as football cleats, coming next summer as part of their newest ...

This article, Adidas Summer Sale: The 10 Best Hot Deals Right Now, was first published on SportStarsMag.com.

Brittany Mahomes and Antonela Roccuzzo-two women closely tied to sports royalty-have teamed up in a dynamic and unexpected collaboration. The wives of Kansas City Chiefs quarterb ...

Explore how Damian Lillard’s partnership with Adidas turned “Dame Time” into a powerful global marketing campaign.

The Adidas Samba family keeps on growing, and can anyone really blame the athletic footwear brand? From animal prints and ...

A signature shoe deal for some players now involves a company offering to allow them to have input, company equity and ...

Created alongside Delhi-based NorBlack NorWhite, the collection celebrates “culture and craftsmanship” in India, where Nike ...

As the sneaker boom recedes, brands like Nike and Adidas are targeting younger audiences by meeting them where they are – in ...

Messi and his team-mates trained under the watchful eye of David Beckham on the eve of their Club World Cup opener at Hard ...

Mobile soccer game FIFA Rivals launched on Thursday, pairing the "beautiful game" with blockchain on iOS and Android.

Soccer legend Lionel Messi debuted Inter Miami's third kit for 2025 and a matching pair of adidas Gazelle sneakers.

On June 24, adidas will open the doors to its Honoring Black Excellence (HBE): An Experience Curated by Rog & Bee Walker—a bold and immersive celebration of Black culture, legacy, and creative ...