AMC Entertainment Holdings (AMC) operates a vast network of movie theaters and screens, focusing on customer engagement via ...

AMC Theaters will start showing advertising after the trailers and before the movie begins. Regal and Cinemark have had ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

The popular chain has announced a new advertising plan that will certainly make the moviegoing experience more annoying.

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...

Word got out today that the No. 1 circuit, AMC Theatres, was going to start running more advertising during their pre-shows ...

Investing.com -- AMC Entertainment (NYSE: AMC) Holdings Inc., the largest US theater chain, has decided to increase the number of advertisements shown in its theaters before each movie, according to ...

Nicole Kidman is shocked that people are still talking about her viral AMC Theatres commercial. Kidman reflected on the ...

That’s what AMC Theatres is betting ... Adding another lower-priced day to the mix could help drive attendance, increase concession sales and expose audiences to trailers for new films, he ...

AMC Theatres, the largest theater chain in the ... Nevertheless, the ongoing tariff wars are expected to increase inflation, raise prices on all manner of goods and perhaps tighten many wallets.

AMC moviegoers will be able to cash in on a major discount at the theaters every Wednesday starting this summer. The theater chain announced on May 12 that it will be offering 50% off movie ...