Before the Toyota Camry became a household name and the TRD badge signified serious performance credibility, there was another Toyota sedan quietly laying the groundwork for both, the Toyota Cressida.

A performance sub-brand can prove a longstanding and valuable asset for an automaker's profitability. It serves as a form of exclusive shop window for high-class, high-performance products from the ...

Initialisms have frequently been used in the names of vehicle and to designate trim levels for decades. Examples include T/A, short for Trans Am; ST (Sports Technologies) tacked on the names of Ford ...

Toyota is known for producing exceptionally reliable, well-built, and well-engineered cars and trucks, but they are not often all that exciting. Toyota does make some enthusiast vehicles, they just ...