Children prefer the taste of foods branded with images of popular cartoon characters and choose those foods more often than unbranded ones, according to research from Yale’s Rudd Center for Food ...

CALGARY, AB, Nov. 25, 2025 /CNW/ - From your friendly neighbourhood Spider-Man to the Paw Patrol pups, the colourful characters on food packaging aren't just enticing to your kids – they are promoting ...

A new study finds that when kids see familiar and favorite characters from cartoons or movies on food packaging, they tend to like that food more. That may not seem like such a revelation, but ...

The Dutch food industry has pledged to restrict the use of licensed cartoon characters from the packaging of unhealthy foods aimed at children. The trade association FNLI, which represents the ...

Campaigners in the UK are calling for a government ban on cartoon animations on packets that market unhealthy products to children and compulsory ‘traffic light’ nutrition labelling after a survey ...

Leonard, Bridget, Margaret C. Campbell, and Kenneth Manning (2019), “Kids, Caregivers and Cartoons: The Impact of Licensed Characters on Food Choices and Consumption,” Journal of Public Policy & ...