Following its recent acquisition of in-survey data quality solution ReDem, Rep Data has appointed the company's leaders to ...

In the UK, Potentia Insight has appointed former GfK and Savanta employee Ben Hunt as Sales Director. Potentia was formed ...

In New York, marketing software firm Zeta Global has announced financial results for the fourth quarter and full year 2025, with annual revenue up 29.7% to $1,305m and adjusted EBITDA up 44% to ...

Following last week's addition of OpinionWay as its representative in France, the Worldwide Independent Network of Market Research (WIN) has added SWG as member in Italy. SWG S.p.A. was founded in ...

Nielsen has announced the addition of more than 200 new advanced audience segments, available in its cross-media planning and measurement solution Nielsen ONE. The offering makes use of the national ...

Canadian venture studio AXL and independent marketing and media agency PUSH Media have partnered to launch STRATIS, an agentic AI operating system pulling together fragmented data for use by marketing ...

SurveyMonkey has launched a free tools hub, based around its AI survey generator, allowing any visitor to create an AI-powered survey and access a suite of research tools, with no account required.

Kantar has promoted Ndeye Diagne to serve as Chief Strategy & Transformation Officer, Middle East, Africa & Türkiye (MEA&T), charged with leading regional strategic initiatives to help clients unlock ...

In the US, marketing solutions firm OneMagnify has acquired the Performance Marketing business of Optimal, which specializes ...

PureSpectrum has appointed Emma Roberts as Sales Director, ANZ, and Leyfa Vakimes as Associate Director, ANZ Services, while Chris Mawn is promoted to Vice President in the region after three years ...

Savanta has appointed former PSB Insights CEO Dave Gordon as Chief Commercial Officer, based in Boston, MA; and Anna Hamlin as Global VP of HR, based in London. Savanta is part of marcoms group Next15 ...

Following its acquisition by H.I.G. Capital in August last year, Kantar Media has announced it is rebranding as Fifty5Blue. The firm says its new visual identity reflects its values: 'clarity, focus ...