There’s simply no experience in fishing like a topwater strike. Whether it’s a violent eruption of water or a subtle “gulp,” the strike is what keeps anglers coming back. Besides the fact that ...

It's here! The Peeper Frog top water lure! This hand-crafted frog has internal rattles, with the hook right at the head for ...

If you don’t know how to fish with poppers and get the most from these lures, now’s the perfect time to learn, as the topwater bite is in full swing and will stay good through summer and into fall.

Topwater lures are the go-to fishing lures of mid- to late summer. These are effective artificial lures that float and move on the top of the water. They can work when other lures fail. A topwater ...

Don’t tell my bass club mentors, my editors or my colleagues on the Board of Directors of the Bass Fishing Hall of Fame, but I’ve been cheating on my first love for five years, and I don’t intend to ...

BassMooch, a fishing lure and tackle company from Lake Norman, North Carolina develops an innovative topwater fishing lure for catching bass and names the lure after the founder's father. CORNELIUS, N ...

Any angler who claims he or she doesn’t love a good surface take is a liar. It doesn’t matter if it’s a trout rising to sip a caddis fly or a striper boiling on a Spook in the back of a wave, topwater ...

The drive to add digital smart features to pretty much every product out there is in full swing. Eco-Net is currently finalizing the release of their Eco-Popper digital smart fishing popper (lure) ...