ASMR, short for autonomous sensory meridian response, has ballooned in popularity over the past 15 years. Julie Luther, who built a massive YouTube and TikTok following with ASMR videos, offers ...

There are a lot of videos in the “satisfying video” genre of internet content. There are pimple-popping videos and even videos of cow hoof-trimming. And then there’s a whole slew of ASMR videos, which ...

Maybe it is the rustle of canvas unfurling, or the sharp snipping of the stylist’s shears as they tidy up your bangs. Whatever it is, it resonates down your scalp and spine like a tuning fork. Certain ...

Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...

Michelob Ultra might just take the award for strangest Super Bowl ad this year—especially when you get the backstory behind it. If you feel a little tingle while watching Zoë Kravitz promote the ...

On the recommendation of a colleague, I put the letters “ASMR” into the search bar for YouTube. Many videos came up, some with a great number of views. One had over 15 million. I clicked on the first ...

Hi everyone! In today's #ASMR video I'll be whispering and rambling you to sleep with deep ear attention! For best ear to ear ...

So many sounds get under my skin and even anger me. I’ve left the dinner table after being revolted by hearing others chewing and swallowing. When someone whispers something to me at the movies, it’s ...