No other industry is as strongly associated with one nation as watchmaking is with Switzerland. Despite elite timepieces being produced in several other countries, no one uses “like a German watch” or ...

It’s a known fact that during the pandemic, luxury watch sales soared. With so many people at home and indulging in their passions – some even discovering watch collecting for the first time – even ...

Swatch Group owns a good share of the Swiss watch industry, seeing turbulence throughout the introduction of the Apple Watch and through economic issues. Despite a broad brand portfolio, Swatch ...

The Swiss, obviously, want to both protect and promote this advantage while also turning a profit, and those dueling priorities are evident in the country’s approach to the Swiss Made stamp, which ...