By Waylon Cunningham Sept 23 - McDonald’s will shift its loyalty program to a new tiered system, chief marketing officer Morgan Flatley said at the chain’s investor day on Wednesday, in a bid to more ...

Loyalty programs are evolving beyond traditional points and discounts, with brands now focusing on enhancing customer ...

Dublin, March 05, 2025 (GLOBE NEWSWIRE) -- The "Europe Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, ...

New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning occasional guests into loyal regulars. A well-designed customer loyalty program … helps ...

Dublin, Feb. 12, 2025 (GLOBE NEWSWIRE) -- The "Philippines Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, ...

Discover which hotel loyalty programs offer the best value in 2026 as point redemptions face increasing challenges.

Starbucks’ recent three-tier program overhaul demonstrates that points-based systems function as “implicit contracts,” where raising spending thresholds or resetting status can trigger consumer ...

The traditional points-based loyalty programs in the hotel industry need to evolve. As guest preferences shift towards more personalized and immediate rewards, hotels must adapt to remain relevant and ...

A program optimized for redemption is not the same as a program that earns genuine loyalty. One trains people to chase ...