Are you worried about online privacy? Not a fan of anticompetitive practices? Maybe you just want a new take on web search?

One prioritizes convenience and personalization. The other puts privacy first. Which one should you use? We help you decide.

Learn how AI content optimization helps your website get cited by ChatGPT, Perplexity, and Google AI Overviews.

AI answers are taking clicks from publishers. Media companies warn that Google Overviews and chat experiences are speeding up ...

AI search engines prefer clear E-E-A-T signals: A team with real faces, defined roles, education, certifications and ...

Answer Engine Optimization, known as AEO, is emerging as a core strategy for visibility in a search environment where ...

Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...

As the world today mostly recognizes Google as a verb for search engines, it is difficult to remember a time before Google was created. However, the World Wide Web is full of search engines that time ...

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

After making the decision to ditch Google Search a few months ago, I’ve been making it a point to keep an eye out for new products to try. Amusingly, it took me quite a while to realize there are ...