PPC, a leading family investment firm focused on partnering with family-, founder-, and management-owned businesses, today ...

Nearly 90% of advertisers use AI for video ads. Performance now comes down to creative inputs, data signals, and measurement.

PPC Flexible Packaging buys Sudpack US ops to expand technical capabilities and strengthen market position nationwide ...

Amy Hebdon shares lessons from early mistakes in her career, emphasizing the importance of managing relationships alongside ...

AI targeting, creative scale, and MMM promised efficiency but often delivered waste. Here’s how to reset PPC priorities for ...

The best PPC marketers use AI with intention, skepticism, and context. Here’s what separates them from the rest.

PPC has acquired NaturPak, a Janesville, Wisconsin-based maker of bone broths, soups, sauces, and wet pet food, as well as high-growth ingredients. No financial terms were disclosed. CEO Aaron Jackson ...

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