Creekside High senior Samuel Beasley has inspired Old Navy's latest ad campaign. It all started on TikTok. When you see the latest Old Navy ad on your TV, just know that it was inspired by a high ...
The first Thanksgiving Day NFL game had a commercial that was a blast from the past, and many were feeling nostalgic on social media. Oscar Mayer had an idea for the Detroit Lions-Chicago Bears game ...
Visiting with rank-and-file troops Tuesday in Georgia, the U.S. Army’s top general had a young soldier dial up his father for a cellphone conversation in which he praised the man’s son for ...
OK, if you’re old enough to remember Old Spice’s hilarious -- and often category-shattering --“Smell like a man, man,” campaign, you’re probably not in Procter & Gamble’s target market. But Procter & ...
The ad was simply supposed to promote a sale — 30 percent off an entire Old Navy purchase. But some took the ad, which featured an interracial family, to promote a larger message on race. Oh, happy ...
Tex-Mex-style food brand Old El Paso is seasoning its marketing with a combination of search data and dynamic creative optimization. In September, the General Mills-owned brand launched an awareness ...
The rise of streaming services unlocked an era of ad-free entertainment many of us have enjoyed for years. But the days of predominantly uninterrupted viewing appear to be winding down—at least for ...
A controversial old PETA (People for the Ethical Treatment of Animals) ad campaign resurfaced on Twitter today, and it once again stirred strong emotions. The ad in question links drinking cow's milk ...
Ten-year-old Ishit Bhatt's viral KBC appearance, marked by his confident interruptions and 'YOLO' attitude, eerily mirrors a three-year-old ad. Writer Neeraj Singh's foresight in the commercial, ...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Alessandro de Zanche, an audience and data strategy consultant. Ad tech stocks are ...
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