After releasing a video Thursday promoting the “Gold Diggers” as the team’s alternate identity, the Sacramento River Cats canceled the campaign Friday. “Our recent marketing campaign for an ...
A minor league affiliate of the San Francisco Giants scrapped plans to use “Gold Diggers” as an alternative team name after women were offended by a video marketing the name. The Gold Diggers logo ...
Like the crack of a bat on a misjudged pitch, the rapid pushback against the River Cats “alternative identity” as the “Gold Diggers” has prompted the team’s leadership to cancel the rebrand within a ...
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