“At the end of the day, it’s all about the bottom line.” Sound familiar? Though trite, this expression underscores one of the factors essential to e-business or, for that matter, any kind of business.

Find out how to measure return on investment for digital marketing, when to do so and tips for optimizing your business’s marketing ROI.

Healthcare financial leaders were asked if and when they calculate return on investment (ROI) on revenue cycle management (RCM) automation. While the use of automation in RCM continues to grow, how ...

The organizations that understand the hidden ROI can scale faster, execute cleaner and operate with more confidence.

Oracle’s recent “Socially Enabled Enterprise” study reports that eight in ten marketing and IT leaders believe their organizations will increase their investment in social business applications over ...

Lenders need to assess financial and non-financial aspects of technology success Especially in today’s market environment, the return on investment on mortgage technology investments is one of the ...

A well-planned training program, he says, should be designed to close the skills gap — and an ROI study is the only way to measure that. To be certain that the training — and not random, external ...

Krista Neher is the CEO of Boot Camp Digital, a 6X best-selling author, international speaker & recognized digital marketing thought-leader. I speak to thousands of businesses a year. I work with the ...

LAS VEGAS - Patti Phillips, cofounder and CEO of ROI Institute, looked at the value of investment and how to reposition the return on investment mindset during the HIMSS25 Executive Summit here on ...

Return on investment alone cannot provide adequate support to guide media investment decisions. As data analysis occurs in ...