Nov 1 (Reuters) - Attention Kmart shoppers: the struggling discount chain is bringing back the "Bluelight Special" in the hopes the iconic marketing approach it pioneered decades ago will breathe life ...
Attention Kmart Shoppers: The discount merchandiser is bringing back its "BlueLight Specials" as part of a plan to try to revive its flagging fortunes. Kmart Corp. Chairman Charles C. Conaway ...
When Kmart relaunched its Blue Light Special this year, the company needed a high-speed storage technology to handle the load of its outbound e-mail and targeted mailing to customers. Kmart chose ...
That was the message from a pumped-up Charles Conaway, chairman and chief executive officer of the $40 billion chain, who offered up a detailed assessment of his first 240 days as CEO. Conaway chose ...
Kmart Corp., the discount chain that gave America the BlueLight Special and introduced Martha Stewart home fashions at cut-rate prices, filed for Chapter 11 bankruptcy Tuesday. Kmart becomes the ...
Attention, Kmart shoppers, the end is near! The erstwhile retail giant renowned for its Blue Light Specials — featuring a flashing blue orb affixed to a pole enticing shoppers to a flash sale — is ...
Denying reports of an outright buy-back by Kmart Corp., BlueLight.com LLC Wednesday announced that it would further leverage the resources of its majority investor, Kmart, particularly in the areas of ...
BRIDGEHAMPTON, N.Y. — The era of Kmart is ending this weekend. The final full-sized Kmart on the U.S. mainland will flip off the blue light and lock the doors on Sunday. Kmart store No. 9423 was ...