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Ulta Beauty CEO says Gen Alpha prefers to shop IRL

Despite being true digital natives, Gen Alpha shoppers are all about IRL. During Fortune's Most Powerful Women Summit on Tuesday, Ulta Beauty CEO Kecia Steelman said Gen Alpha consumers prefer ...
The New York Times

Digital Dopamine Is Consuming America. It’s Time to Fight for IRL.

Mr. Auchincloss, a Democrat, represents Massachusetts’s Fourth Congressional District. You own the most valuable real estate in the world. Deep inside your brain is the nucleus accumbens, a pea-size ...