A fun way to be safe: Droom’s Rs.9 helmet sale becomes the perfect way to popularise the axiom of ‘safe riding.' At Rs.9 per helmet, road safety never looked more attractive, and that’s exactly what ...
Incentives like freebies or discounts to hook customers are not new to marketing campaigns. However, in a country where safety is not largely paramount, a campaign of helmets at throwaway prices is ...
Incentives like freebies or discounts to hook customers are not new to marketing campaigns. However, in a country where safety is not largely paramount, a campaign of helmets at throwaway prices is ...