It is the first time white has been chosen as the colour of the year, and it has raised more than a few eyebrows. According ...

There's a certain audacity to announcing your 2026 Colour of the Year is white. Not cream, not ivory, not even that trendy ...

Pantone has released its Colour of the Year for 2026, and the winner is... drumroll please... white. While it's not the most exciting shade on paper, the world's leading authority on colour claims the ...

The colour giant’s shade choice for 2026 – white hue Cloud Dancer – has been described by Pantone as a ‘symbol of calming influence in a frenetic society’, but not everyone agrees as social media user ...

Pantone has announced its Colour of the Year for 2026, and for the first time, the honour goes not to an intense ...

Scientists found a way to let people perceive an intense blue-green hue unlike anything they had seen before – and the ...

It comes from Old English hwīt, itself derived from Proto-Germanic hwītaz and earlier Indo-European roots meaning “bright,” ...

Sasha Rakovich receives funding from the Royal Society (Public Engagement Fund PEF\R6\6002 funds Transcending the Invisible project). As many people sit at the wheel of their car, they are certain ...