The idents feature much-loved characters from the magical adaptations of Julia Donaldson and Axel Scheffler’s picture books ...

The Gruffalo and friends to feature in new BBC Christmas idents - Three new advertising idents have been created for BBC One ...

Magic Light Pictures, along with Triggerfish Animation studios, have created new festive idents exclusively for BBC One and ...

Since launch in 1964, BBC One has had nine major changes to its on-air branding. 1964: The first ident was a continuation of the BBC-tv ident of 1963. It featured the globe on a white background. The ...

Aardman has created three new exclusive idents for BBC One this Christmas. The BBC has a long-standing relationship with Aardman and they have created three, special festive scenes that will be seen ...

BBC One have unveiled their new on-air look, coming into effect on Friday morning. Eight main sequences have been shot around the UK, and will replace the current batch featuring a hot air balloon.

You don't think about TV idents much at the time. They're just the boring bits between programmes, and you wish they'd hurry up and show EastEnders already. But we take these little pieces of ...

Beloved characters from Julia Donaldson and Axel Scheffler’s acclaimed picture books are set to grace BBC One and BBC iPlayer ...