Rapala's adrenaline-pumping Saltwater X-Rap Lures have had a huge impact on the way anglers target almost every kind of saltwater species. Hand tuned and tank tested Holographic inserts. Built to ...

Fishing subscription boxes are a fun way to add new lures and techniques to your arsenal. Many of the boxes on the market are species-specific, with lures to cover a variety of techniques. They are ...

As long as there are fish to be found, there will be people of all ages trying to get them on a hook. A combination of art, science, and animal psychology has gone into creating lures that will appeal ...

Freshwater anglers have lots of topwater options. In the bass game especially, those looking for surface eruptions can dip into practically any lure genre and find the perfect bait to call up a hog.

Nothing makes an offshore angler’s blood boil more than a disparaging comment attacking the lures he’s pulling. I got set up like a bowling pin during the Miami International Boat Show this past year ...

Before Billy Maxwell and I got married, I followed him from Virginia to Hatteras Island, North Carolina, in the spring after the Bonney brothers were kind enough to assign him a boat slip. At the time ...

Largemouth bass are opportunistic feeders. Everything is on the menu for these aggressive fish, from crustaceans to worms to frogs to mice. I even once hand-fed a piece of fried chicken to a bass.

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Most serious fishermen have their favorite go-to lures and flies when they desperately have to catch fish. Dr. Edward Caldwell, Cape Cod Hospital’s ear, nose and throat surgeon, has his, too. But his ...