GCADA launches DriveNEO.com, a new marketplace connecting Northeast Ohio car shoppers directly with local dealer inventory.

Strong Automotive has introduced a new media strategy designed to fuse the reach of linear TV with the precision and ...

In today’s competitive automotive landscape, standing out from the crowd requires more than traditional sales tactics. Car buyers now research, compare, and make decisions online long before visiting ...

ATLANTA--(BUSINESS WIRE)--Force Marketing, an innovative marketing technology company whose family of brands provides the most complete and comprehensive suite of lifecycle marketing solutions in the ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In today’s fast-paced automotive industry, car dealerships constantly seek ways to maximize ...

In February 2026, Car Dealer will be heading to the NADA conference along with a group of UK dealers and suppliers – but with ...

AutoSoft dealer clients now have a new option for automated marketing programs. SimplyCast announced Wednesday a new partnership with AutoSoft Dealer Management System. Through the new partnership, ...

The automotive industry has seen quite a digital transformation over the past few years as the consumer digital retail vehicle shopping experience has changed. Car shoppers now toggle between TikTok, ...

The post-pandemic digital vehicle sales environment requires dealers and automakers to shift the way they market to and serve customers, said panelists at a recent Automotive Press Association event. ...