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Showtime, Paramount

The Verge on MSN · 15h

Paramount Plus with Showtime is getting a rebrand

The Paramount Plus Premium tier will still feature Showtime programming, but it won’t feature the TV network’s name. ” Paramount Plus with Showtime ” has always been one of the more awkward bits of branding to come out of the streaming era, but soon subscribers will know the tier by another name.

The A.V. Club · 13h

Paramount Plus breaks up "with SHOWTIME"

Amid screwing up its South Park deal and selling out its journalists, Paramount is abandoning the clunky “Paramount+ with SHOWTIME” moniker from its ad-free premium tier. Announced on its support page,

PCMag on MSN · 4h

Paramount Plus Is Dropping Its Showtime Name, But Not the Movies or TV Shows

The move is happening because Paramount is also bringing a limited amount of its Showtime produced programming to its cheaper tier. The brand said that made the name change necessary, but it's likely Paramount believed there's a benefit to making the name structure easier for new customers to understand.

18h

Paramount+ Cuts SHOWTIME Name From Ad-Free Tier

Paramount+ has officially dropped the SHOWTIME brand from its ad-free tier name and renamed it Paramount+ Premium.

2hon MSN

BET Lays Off Staff As Part Of Broader Paramount Cutbacks

BET CEO Scott Mills informed employees Wednesday morning that their ranks are being thinned as part of Paramount Global's ...

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