The Sony Pictures Animation film broke out on Netflix, has led Nielsen's streaming movie chart and racked up Billboard hits thanks to savvy pacts.

KPop Demon Hunters has become a surprise pop culture phenomenon for several reasons: The Netflix animated musical tells a compelling story of female friendship, centered within the exciting and increasingly omnipresent world of K-pop,

KPop Demon Hunters follows Huntr/x, a girl group that uses the power of song to keep demons out of the human world and physically take down threats such as the demonic boy band Saja Boys. The Wrap reported on July 31 that Netflix was considering a stage musical,