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Apple switch to AI search could be a huge blow to Google
Apple’s AI efforts haven’t made the same kind of impact as Google’s Gemini, Microsoft Copilot, or OpenAI’s ChatGPT. The company’s AI stack, dubbed Apple Intelligence, hasn’t moved the functional needle for iPhone and Mac users, even triggering an internal management crisis at the company.
Google has been worrying about losing search share to AI engines like ChatGPT for a couple of years.
Apple executive Eddy Cue said the iPhone maker is “actively looking at” adding AI as an alternative to search. What this ...
Apple (APPL) has vowed to spend $500 billion in the next four years in the U.S., with a large portion of that investment ...
Apple is “actively looking at” reshaping the Safari web browser on its devices to focus on AI-powered search engines, ...
This week’s Apple headlines: iPhone 17 Pro leaks, a critical iPhone 17 upgrade, disrupting Apple’s iPhone schedule, WWDC’s ...
Speaking during Google’s antitrust trial, Apple senior vice president of services Eddy Cue floated the possibility of a new ...
Apple will be hurting if it loses its $20b per year cash cow, but it has solid options for a future without the search giant.
Apple's plans to add AI-powered search options to its Safari browser are a big blow to Google, whose lucrative advertising ...
“Apple is doomed” has become such a cliché that the Macalope, a longstanding column in the venerable Macworld publication, ...
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