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It’s critical for medical science liaisons (MSLs) and medical affairs teams to build lasting relationships with key opinion leaders (KOLs). And in our …
Frequently asked questions
Q:
Whenever we raise the topic of the importance of “new” KOLs, we are often asked the same questions: Who are they? Why are they important? How and where do I find them? And, how can I forge meaningful relationships with them?
A:
Let’s answer some of these frequently asked questions that MSLs have when it comes to identifying and engaging with undiscovered KOLs.
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